“How to Conquer YouTube” – Book Presentation

On June 17, Caucasus International University hosted the presentation of the book “How to Conquer YouTube” in CIU panoramic event space.

The author of the book is Tinatin Mkalavishvili, a graduate of CIU and Udemy Academy, a journalist, and a YouTube expert.

“How to Conquer YouTube” serves as a practical guide for anyone who wants to create, develop, and succeed with their own YouTube channel on the platform.

The book presentation was attended by the university administration, students and invited guests. During the meeting, Professor Nino Chalaganidze, the head of CIU Multimedia Center, the editor of the book, addressed the audience. She highlighted the importance of the work and the need to encourage young authors.

Professor Zaza Tsotniashvili, the head of the Bachelor’s and Master’s educational programs in journalism, assessed the significance of integrating such practical textbooks into the curriculum.

The meeting was attended by the book reviewer, historian Toma Chagelishvili. In his speech, he placed emphasis on the innovativeness and practical value of the work.

The textbook provides a detailed overview of strategies, algorithms, content creation techniques, and the key nuances of the YouTube ecosystem. Written in an easy and clear style, it guides readers on how YouTube can be effectively used as a tool for achieving success.

The textbook was prepared with the financial support of Caucasus International University and the involvement of CIU Multimedia Center. The book combines professional expertise with practical experience, and aims to offer readers the most relevant and applicable knowledge.